Crafting code, Creating solutions

Business Apps that save you time and make you money.

I create apps that imaginatively solve commercial problems in an elegant and effective way. My work runs exclusively on Apple hardware. You can find my apps in the App Store or speak to me about a turn-key solution tuned for your business.


  • Curious Relationships with Hackers

    We seem to have a very strange relationship with personal cyber security. For instance many people feel that cookies are the work of the devil and being profiled to receive customised sales promotions is pretty much a breach of “Human Rights”. Ironically the EU leapt to the rescue and brought about some hard hitting laws…

  • Who broke SaaS?

    Do you remember when you could go into a supermarket and someone would scan your items for you at a checkout? If you are a little older still you might remember the days of the shop keeper actually speaking to you and getting products off the shelf for you. They probably even knew your name.…

  • Cows Do Not Give Milk

    The Story of Life… I rather liked this little story. It easily transfers to careers in the modern world: A father used to say to his children when they were young: When you all reach the age of 12 I will tell you the secret of life. One day when the oldest turned 12, he…

  • What’s in a name?

    Just reflecting on software naming and it strikes me that a lot of software companies need to start hiring marketing agencies that work in defence. Or possibly poaching staff directly out of companies that build military hardware… Let’s be honest “Storm Shadow” or “F-14 Tomcat” just make the (often made up) names of many software…

  • Education & Schooling

    Is it the same thing? For a number or reasons this week I have had cause to think about the value of higher education, do we discriminate against people without degrees, and in fact do I regret the choices I made. Replying to a post on LinkedIn I offered the following: I have been (probably…

  • I forgot

    It turns out that I am in fact not very good at this diary writing stuff! Who knew. It’s not the actual writing that causes me a problem. I can in fact write for England. But remembering to connect to this site and create a post seems tricky. There are probably ways I could remember…

Solutions:

Omni-Channel Retail

Time saving apps to let you focus on customers and growing your Omni Channel Retail business.

Gifting

The one app you always wanted. To make sure you remember to give the gift they always dreamt of.

Sports Training

You train scientifically to swim, run or cycle efficiently. These apps help you with the essential calculations.


A little love

Mark Fuller

Ed leads from the front and is extremely supportive to others. A great leader with an excellent commercial outlook in conjunction with aptitude to understanding technology. Personally, I leaned a lot from Ed as part of his team

Tony Whitehead

Ed is an innovative and focussed leader and deliverer. In our organisation he drove our Commercial and Sales teams with verve and energy and approached all opportunities with the same degree of sales and commercial/legal thoroughness. He always faces challenges and success with equal positivity, he is a pleasure to work with.

Rob Coyne

Ed has a grasp of both market and industry trends that affect businesses and is able to communicate how they best adapt and get ready to improve their business models. He has an innovative and creative mind whilst keeping a pragmatic approach to doing business in the real world.

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